Our Privacy Policy

1. Information We Collect

We may collect the following types of information from you:

1.1 Information you provide directly

• Contact information (such as name, email address, phone number, mailing address) when you submit a form or request quotes or information via the Services.
• Lead or prospect information (such as insurance-related information, state of residence, insurance needs) when you fill out lead-submission or quote-request forms.
• Communications you send to us (for instance via email, chat, support requests).

1.2 Information collected automatically

• Usage data including IP address, device information (browser type/version, operating system, device identifiers), referral URL, pages visited, time spent on pages, clicks, and other analytics data.
• Cookies and similar tracking technologies (e.g., web beacons, pixel tags) that collect information about your interaction with our Site.

1.3 Information from third-parties or publicly available sources

• We may receive information about you from third-party partners or publicly-available sources (for example, when you are matched with an agent or specialist).
• We may also receive aggregated or anonymized data that does not, on its own, identify you.

2. How We Use Your Information

We use the information we collect for the following purposes:

• To provide, deliver, and improve the Services (including matching you with insurance agents, processing your lead/quote request, sending you communications).
• To respond to your inquiries, fulfill your requests, and manage your account.
• To personalize your experience on our Site (for example by showing relevant content or offers).
• To send you marketing, promotional and informational materials (where permitted), including by email or SMS.
• To comply with legal and regulatory obligations and enforce our policies.
• To analyze how our Services are used, for business analytics, and to improve our Site and Services (for example, monitoring traffic, trends, and user behaviour).
• To detect, prevent and respond to fraud, abuse, security incidents and other harmful activity.

3. How We Share Your Information

We may disclose your information as follows:

• With agents, brokers or insurance specialists to whom your lead or request is sent.
• With third-party service providers who perform functions on our behalf (such as hosting, analytics, marketing, communications, and customer support).
• In connection with a business transaction (for example, a merger, sale of assets, financing or acquisition of all or a portion of our business).
• When we believe disclosure is required or appropriate to comply with law, regulation, legal process or government request; to enforce our terms and policies; to protect the rights, property or safety of LeadFlask or others.
• With your consent or at your direction.

We do not sell your personal information to third parties for their own marketing purposes except as may be disclosed in this policy or via your consent.

4. Your Choices & Rights

Depending on your jurisdiction and the nature of the information, you may have certain rights regarding your personal information. These may include:

• The right to access or obtain a copy of your personal information.
• The right to correct or update inaccurate or incomplete personal information.
• The right to request deletion of your personal information (subject to legal obligations).
• The right to opt-out of certain processing, such as marketing communications.
• The right to withdraw consent where processing is based on consent.
• The right to request that we limit or object to certain processing.

To exercise any of these rights, please contact us (see Section 8). Please note we may need to verify your identity before responding. Some rights may be restricted under applicable law.

5. Cookies & Tracking Technologies

We and our service providers use cookies, web beacons, pixel tags and similar technologies to automatically collect information when you use the Site. This helps us:

• Recognize you when you return to our Site.
• Provide and tailor our Services and content.
• Analyze usage and performance, understand how users interact with the Site.

You can usually configure your browser to block or alert you about cookies; however, if you disable cookies, parts of the Site may not work properly.

6. Data Retention & Security

6.1 Retention

We retain your personal information only for as long as necessary to fulfill the purposes described in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce our agreements. Where we no longer need your personal information, we will securely delete or anonymize it.

6.2 Security

We take reasonable administrative, technical and physical safeguards to protect your personal information against unauthorized access, disclosure, alteration or destruction. However, no system is 100% secure, and we cannot guarantee absolute security of your data.

7. International & Cross-Border Transfers

If you are accessing our Site from outside the United States, please be aware that your information may be transferred to and processed in the United States (or other jurisdictions) where our servers or service providers are located and/or where we operate. By using our Services you consent to such transfer, storage and processing.

8. Contact Us

If you have questions or wish to exercise your rights regarding your personal information, please contact us at:

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we make material changes, we will revise the "Last Updated" date at the top of the page and may provide additional notice (for example via email or on our Site). We encourage you to review this Privacy Policy periodically. Your continued use of the Services after any changes indicates your acceptance of the revised policy.

10. Additional Disclosures

10.1 Children's Privacy

Our Services are not directed at children under the age of 13, and we do not knowingly collect personal information from children under 13. If you believe we have collected personal information from a child under 13 without parental consent, please contact us and we will take steps to delete such information.

10.2 California Privacy Rights

If you are a California resident, you may have additional rights under California law. These may include the right to request information about how we share personal information with third parties for their marketing purposes, and to opt-out of such sharing. (See California Online Privacy Protection Act (CalOPPA) and California's "Shine the Light" law.)