Back End Development

Refers to both the front end (what the user sees on a website) and back end (processing, data storage, etc.) of a website. Full stack developers are those who work in design environments for both front- and back-end projects.

A Viewport is the visible area of a webpage. The viewport for a mobile device will be smaller than a desktop screen, and there is considerable variance within device types as well.

Websites need to be responsive to account for differing viewport sizes to avoid massive visual errors and user frustration, which is why responsive web design is so important.

A free, browser-based software that allows users to link their website to the Google Analytics (GA) platform. The tool then gives users information about users and traffic to their website including, but not limited to, total visitors and visits, individual pages visited, what site users entered your website from, and demographic information on users such as age and geographic region.

The most recent version of Google Analytics is GA4, replacing the previous version, Universal Analytics. Having GA set up for your business is an easy and important step to gathering useful data on your website’s effectiveness.