FAQ
What's the difference between local SEO and national SEO?
Local SEO targets geographic searches — "plumber near me," "best restaurant in [city]." It involves Google Business optimization, local schema markup, and location-specific content. National SEO builds topic authority across broader searches. Most businesses need both layers running in parallel, weighted based on where the revenue comes from.
Related Questions
Yes. Every site ships with a content management system and training documentation. You can update text, images, blog posts, and basic page content without touching code. For structural changes or new features, that's what the ongoing relationship is for.
Read full answerMonthly optimization. Performance data flows in from day one — heatmaps, conversion paths, bounce points. That data drives copy changes, layout adjustments, and CTA testing every month. Your site converts better in month six than month one. Same traffic, more revenue.
Read full answerThree signals: your site loads slowly on mobile (check Google PageSpeed Insights), your conversion rate has plateaued or declined, or your site doesn't reflect what your business actually does today. A redesign isn't always the answer — sometimes targeted optimization of existing pages produces better results for less money. A free audit will show you which approach makes sense.
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