FAQ
How much should I spend on PPC?
That depends on your market, your margins, and your goals. We don't set minimums. During the free audit, we'll show you what competitors are spending, what keywords cost in your space, and what budget range makes the math work. The budget should be based on projected revenue, not an arbitrary monthly number.
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Shared Slack channel, direct access to the people doing the work, and a standing meeting cadence you choose. No account managers relaying messages. The person you talk to is the person building the thing.
Read full answerBoth. The systems are the same — scoped to fit. A local service business gets the same analytical rigor as a national publisher. What changes is the scale, not the approach.
Read full answerBusiness intelligence connects your marketing data to your revenue data. Instead of checking five dashboards and guessing what's working, you get one view that shows which channels generate actual sales, which are burning budget, and what to change next month. If you're spending money on marketing, you need to know what it's producing.
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