Will I be able to update the site myself?

PPC generates leads immediately — you pay per click, traffic starts the same day. SEO builds authority over months, then compounds — the traffic is free once you earn the rankings. Running only paid is renting attention. Running both means paid fills the pipeline now while organic builds the asset that produces leads long-term.

Monthly optimization. Performance data flows in from day one — heatmaps, conversion paths, bounce points. That data drives copy changes, layout adjustments, and CTA testing every month. Your site converts better in month six than month one. Same traffic, more revenue.

Depends on the service. Paid campaigns produce leads within weeks. SEO and content build authority over 3–6 months, then compound. Website redesigns typically launch in 8–12 weeks. We'll give you a realistic timeline during the free consultation — not the one that sounds best.