Glossary
Google Business (or Google My Business)
A business listing that appears in Google searches for your business. This listing can include several types of information, such as the business’s address, customer reviews, pictures, company description, phone number or other contact information, and ads or announcements about the company.
Having your Google Business page set up and regularly updating and maintaining it is an important step in making sure your company ranks for relevant searches.
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Glossary
Web Browser
A program for interfacing with web-based sites and resources on the internet. Popular web browsers include Firefox, Chrome, Safari, Edge and others.
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Glossary
e-Commerce
Any consumer good or service where the transaction takes place online. Some sites, such as Amazon, are almost exclusively dedicated to e-Commerce.
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Glossary
Pages Per Session
The number of web pages a user visits when they come to your website. Tracking average pages per session can be a valuable way of seeing how good your site is at retaining and engaging traffic to it.
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