Glossary
Dofollow
A tag applied to a hyperlink on a website to indicate to search engines that the destination link is one of quality. Dofollow links can be a great way to build your website’s authority with search engines, since they indicate that many other websites trust yours for information related to a specific topic.
Related Terms
Glossary
eBook
An electronic book, often available on a website as a downloadable PDF or other easily readable format.
eBooks can be great ways to provide value for website visitors while also obtaining contact information of those who have frequented your site and sought information from you.
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Glossary
Navigation
Navigation refers to how users use your website, and the paths they take to arrive at various pages. Streamlining navigation to promote easy use of your website can be important, and help users to find relevant information more quickly.
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Glossary
Viewport
A Viewport is the visible area of a webpage. The viewport for a mobile device will be smaller than a desktop screen, and there is considerable variance within device types as well.
Websites need to be responsive to account for differing viewport sizes to avoid massive visual errors and user frustration, which is why responsive web design is so important.
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