Glossary
e-Commerce
Any consumer good or service where the transaction takes place online. Some sites, such as Amazon, are almost exclusively dedicated to e-Commerce.
Related Terms
Glossary
Meta Tags
Meta tags are HTML fields that exist for web pages and help to define its content for search engines. They are primarily used to help search engines structure your site’s content.
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Glossary
Domain Authority (DA)
Domain Authority is an aggregate score for your website that calculates your website’s ranking and likelihood of appearing in other searches. It was first developed by the SEO company Moz, though other analytical software tools have since developed their own versions of the metric.
Domain Authority is not a standardized metric as defined by search engines, but can be a reasonable gauge of overall website health and ranking.
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Glossary
Infographic
Infographics are images displayed on web browsers that contain visualizations of data or information in ways that aim to aid comprehension of the information they contain.
Infographics can be a great way to educate your audience without resorting to visually uninteresting text blurbs. This is particularly true when a graphic may help to explain a vital piece of data.
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