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Brand Positioning refers to the specific value your product or service brings to a client or customer. Companies will attempt to create unique brand positioning to differentiate themselves from their competition.

An example might be positioning your car company as an elite, high-class brand, naturally targeted to more affluent customers, or a reliable, low-budget option, which would bring different customers and marketing considerations with it.

A brand is collectively, the terms, symbols and products that differentiate one product, service or company from another. Companies will often be referred to as brands.

Branded products or content refers to output from the company that is explicitly marketed as being that brand's product or service. Coca-Cola is a famous example of using the brand to market a product.

Web Hosting is a service that supports and maintains a live website. For your website to go live, it needs to be hosted on one of these platforms.