What tools and platforms do you integrate with?

Laravel for custom applications. WordPress for content-heavy sites that need frequent editorial updates. The platform choice is made during the strategy phase based on what the site actually needs to do — not what's fastest to ship.

Yes — when the math works. PPC is worth it if your customer lifetime value exceeds your cost per acquisition by a healthy margin. For a plumber, a $30 click that produces a $5,000 job is excellent. For a $10 product with no repeat purchase, it probably isn't. The free audit includes a breakeven analysis so you know before you spend.

Yes. Every site ships with a content management system and training documentation. You can update text, images, blog posts, and basic page content without touching code. For structural changes or new features, that's what the ongoing relationship is for.