Glossary
Alt Text
Alt Text is used to describe images on your website. This relates mainly to accessibility issues on websites. If images on your site fail to load, the alt text can still be displayed that will provide visual context for the user.
Related Terms
Glossary
Style Guide
A comprehensive brand document that outlines the guidelines for presenting a company and its brand image in both digital and physical placements.
Elements of a style guide can include color scheme, acceptable logos and uses of those logos, the tone and character of marketing copy, and any taglines or rules that are specific to the brand that may supercede generic grammatical rules.
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Glossary
Web Browser
A program for interfacing with web-based sites and resources on the internet. Popular web browsers include Firefox, Chrome, Safari, Edge and others.
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Glossary
URL
Uniform Resource Locator, or URL, refers to a website, individual web page or other resource online.
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