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Your value proposition is the worth that your company or brand brings to a prospective consumer, customer or client. In order to create a strong value proposition that sells your worth well, it’s important to understand the perspective of those who will use your products or services. By framing the proposition in terms of what it will do for them, you’ll show clear value to prospective customers.

Successful completion of a web-based task, as defined by whoever is tracking for the conversion. Typical conversions are things like signing up for a newsletter, the sale of a particular product, or clicking on an ad.

jQuery is a Javascript (JS) library. It’s designed to streamline usage of JS elements on websites and how they interact with other coding languages and site functions.